CLIENT TRIBUTE

ALIGNED LAW

Length of Client Relationship:

2019 to Present
 

Service Areas Provided & Contributed to:

8
 

Client Milestones:

  • January 2020 Aligned Law opened their doors for business and their Online Business Homeâ„¢ goes live
  • 2021 Became a Certified B Corp

 

Visit Aligned Law’s Website

 

BUSINESS DEVELOPMENT EVENTS

 

September 2019 – Developed the Brand Development Project Scope of Work

October 2019 – Began the Brand Development Discovery & Excavation Phase

November 2019 – Completed Brand Identity and Visual Identity Style Guide for the Firm

December 2019 – Kicked off the Website Design and Development Phase

January 2020 – Launched the Firm’s new Online Business Homeâ„¢

November 2020 – Submitted B Corp Assessment for Review

March 2022 – Became B Corp Certified

June 2022 – Branding Photoshoot

August 2022 – Completed Website Update

BUSINESS DEVELOPMENT EVENTS

September 2019 – Developed the Brand Development Project Scope of Work
October 2019 – Began the Brand Development Discovery & Excavation Phase
November 2019 – Completed Brand Identity and Visual Identity Style Guide for the Firm
December 2019 – Kicked off the Website Design and Development Phase
January 2020 – Launched the Firm’s new Online Business Homeâ„¢
November 2020 – Submitted B Corp Assessment for Review
March 2022 – Became B Corp Certified
June 2022 – Branding Photoshoot
August 2022 – Completed Website Update

 

Length of Client Relationship:
2019 to Present

Service Areas Provided & Contributed to:
8

Client Milestones:

  • January 2020 Aligned Law opened their doors for business and their Online Business Homeâ„¢ goes live
  • 2021 Became a Certified B Corp

Visit Aligned Law’s Website

Client Overview

In 2017, we had an opportunity to help produce an event about how the practice of law is transforming and becoming more in touch and more human. Of course there are plenty of stories to the contrary, but everything evolves — even the practice of law and even lawyers!

One of our long-time attorney clients Jim Dwyer, a second generation Oregon attorney who has been writing for over a decade about how a shift in focus and perspective can reconnect attorneys with how the practice of law can be a path to greater fulfillment in their lives — along with one of our sheroes, Kim Wright, the trailblazer of the Integrative and Conscious Law Movement and author of two ABA bestsellers: ‘Lawyers As Peacemakers’ and ‘Lawyers As Changemakers’ together, were the driving, innovating forces behind the event.

READ MORE

As we dove into the organizing and production of the event, Jim and Kim introduced us to Alix Devendra, then a licensed attorney in California, turned Coach and Consultant who was using design principles to help attorneys harness the tools of modern entrepreneurship to build a successful, sustainable law practice — to bring greater good to their clients and communities. Working together for several months, we developed Portland’s first Lawyer’s as Changemaker Event: Reinventing the Relationships Between Law, Business & Community: An interactive event with attorneys and social entrepreneurs, working together to redesign the relationship between lawyers and businesses, to make a positive difference in the local community and in the state of Oregon.

This experience was the launch pad for a relationship with Alix Devendra that’s evolved into her being one of our most dear and beloved clients. We were fortunate to have a front row seat and opportunity to cheer Alix on in becoming licensed in Oregon and Washington and adding both states to her practice areas, along with her choice to focus on providing services to small business owners.

So, when we got the call in the early fall of 2019 that she was ready to begin the brand and business development process for the law firm she was opening, we jumped at the opportunity. At the end of 2019, we worked together with Alix on launching a law firm steeped in service, and with values like transparency, compassion, oneness, and generosity. Our business and brand development conversations with Alix were all about purpose, cultivating mindfulness, aligning talent, experience and strengths, and creating greater value for all stakeholders and participants. Our work together has so often felt like the best of what law, business, work and collaborative relationships can be.

Then at the end of 2021, Alix invited Téa Godfrey, one of our long-time colleagues and a recent top-of-her-paralegal-class-graduate to join her in supporting the growth happening in the firm and on the horizon. What has been an exceptional client collaboration working with Alix, has became even richer, more rewarding, more innovative, and more creative, now having the opportunity to work with both Alix and Téa.

STRATEGIC
PLANNING

A Thoughtfully Constructed Road Map to
Help You Achieve Your Business Goals

DIVERSITY, EQUITY, &
INCLUSIVITY CONSULTING

Cultivating Safe & Inclusive Spaces and
Authentic & Empathetic Leadership

BUILDING YOUR
BRAND STORY

Heart-Centered Design + Purpose-Driven
Strategy = Storytelling Branding

WEBSITE DEVELOPMENT

A Thoughtfully Constructed Road Map to
Help You Achieve Your Business Goals

SEO & GOOGLE BUSINESS PRODUCT CONSULTING

Growing Your Business by Building
Credibility & Trust With Your Audience

VIDEO &
PHOTOGRAPHY

Curating Content that Shares the
Heart and Vision of Your Business

COMMUNITY ENGAGEMENT

Developing & Amplifying Content that
Connects You to YOUR People

WEBSITE MAINTENANCE & MONTHLY REPORTING

Keeping Your Digital Business Assets
Secure, Up-to-Date, and Fully Functioning

Explore our other Client Tributes

with much gratitude for these changemakers in choosing to work with Wholehearted Business to grow and advance their businesses.

love notes

I hired Amanda and the WB team to help launch my law firm. Amanda helped with everything from deciding on a business name, URL, mission statement, logo, website, business cards, social media–and so much else! She *really* gets to know her clients and cares about them personally.

Her approach is extremely thorough. At times I felt a bit frustrated that the process wasn’t moving faster, but she had the expertise to push back and explain to me the importance of taking our time with each step–you only get to make a first impression once!

She also served as a coach, helping me navigate the strong emotions that come with starting a business. She helped me devise a funding strategy and face my fears around money. She also helped me better understand how to leverage my personal credit to build by business’s credit. She really helps with every aspect of the process and she has been invaluable.

I plan to continue using WB for ongoing support for maintaining my blog and social media strategy. I highly recommend working with Amanda. I think any business owner would benefit from working with her, but especially entrepreneurs who are mission-driven and really care about how their business is showing up in their community.

– Alix Devendra | Attorney, Aligned Law

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